Selasa, 06 November 2012
The New Google Algorithm Farmer-What SEO / SEM Professionals Need to Know About It
It 's official! Although there was talk of an algorithm change coming from Google for at least several months, in the last few weeks to see a real change in the way Google ranks websites competing for the top position in the list. So what's the big news? This algorithm is specifically going after content farms and in addition to the limit of low-quality sites that have extensive gaming systems for higher rankings. Because the algorithms targeted farmers contents, this algorithm has been dubbed the farmer.
If you read our latest article: "Google is moving against Content Farms-What does this mean for SEO?" You may already be on the look-out for the next algorithm change. Now that the algorithm has been implemented, SEO / SEM people need to know a little 'more, but there are still some things that need further research and information.
That are affected by Algorithm Farmer?
Changes Algorithm with effect from the end of February, is said to have affected between 11% and 12% of search queries in the United States. At the moment, I do not know when the algorithm will affect other parts of the world.
Some of the properties affected by the major sites including article distribution sites, content sites combined (sites that republish original content from others), most of the sites that sell products with little or no content associated with them, and in general the quality of the sites that do not have unique content or higher. In general, if the purpose of the site is to monetize content that is not original or high quality, it is likely that the site has been targeted by Google.
Who has the advantages of Algorithm Farmer?
In general, sites that have or will benefit from this algorithm will be a site that makes it unique, high quality content. Obviously, White Hat SEO is always included to make quality content, high only as a prerequisite for long-term results of quality, this fact does not change.
Tips for SEO / SEM avoid Farmers Wrath
If you notice a sudden drop in the pages of search engine results, or if you want to avoid a sudden drop in the future, here are some tips that will help you avoid the algorithm Farmer raft.
Make sure that the majority of the content that you publish on your website is unique and original. Of course, you may need to send a description of the product or the manufacturer's specifications, but, if possible, create original content and unique set of content again.
Consider the use of meta tags original source from Google: meta name = content "original-source" = http://www.somedomain.com/article1.html More information: http://www.google.com/support/ news_pub / bin / answer.py? answer = 191283
Meta tags are immediately informed Google that the content you have on your site is original, so if someone plagiarizes or duplicate content in any case, I know the original source, and you should get all the credit from Google.
Another useful tool is the cash www.copyscape.com tool scans the network for duplicate content so you can identify the specific pages of your website that need to be rewritten so that they are 100% unique.
Be choosy with the type of products they distribute. It should be noted that while Google has targeted many article distribution sites, you will not be penalized for the content of this site may be more likely, it will be a link will have less power and therefore become less effective so there is no need to remove the content of these sites.
Be careful how you monetize your content. Obviously, people who advertise on the site so they will get further scrutiny by Google. If you use the content to attract traffic for monetization, you must use unique content and not just rely on the content collected / reset.
Clearly, farmers algorithm was only for a couple of weeks, so that the SEO / SEM professionals still in search of the far-reaching effects. As always, we will keep you updated as we find the important information.
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